Lighting International, an Advanced Lighting company, was founded
in 1983 as a metal halide, high intensity discharge lamp (light
bulb) manufacturing company based in Cleveland, Ohio. Venture CEO
Wayne Hellman began the development of the company after a 16-year
career with General Electric, during which he pioneered innovations
for metal halide lighting. Fifteen years of developing metal halide
for GE convinced Mr. Hellman that a tremendous opportunity existed
for a specialty metal halide lighting company. Mr. Hellman, along
with a small core group of marketing and engineering managers from
GE, formed Venture Lighting, literally beginning from scratch.
its inception, Venture is the only company in the world focused
exclusively on the advancement of metal halide lighting technology.
The company emphasis, according to Mr. Hellman, continues to be
the development of breakthrough, superior quality metal halide technology
for the world market, including materials, system components, systems
and production equipment. As the company vision states, Venture
aspires to be the best metal halide lamp company in the world and
to dominate in the development of metal halide lamps for general
has continued to develop innovative, environmentally-friendly products
designed for a wide range of metal halide lighting applications.
Venture's high quality, competitively priced metal halide lamps,
including the revolutionary, new
Uni-FormŽ pulse start system, have accelerated the annual market
growth rate of metal halide to double that of other lighting technologies.
In recent years, advancements in metal halide technology have
extended its use from outdoor applications to commercial, retail
and office space. Venture offers a wider selection of metal halide
lamp types than any other manufacturer. Of the 300 plus lamp types
marketed by Venture, more than half are unique lamps designed and
manufactured exclusively by the company. Of the new lamp types offered
by competitors in the last 10 years, about 50% were also developed
by Venture. Venture's exclusive Uni-Form pulse start technology
continues to lead the industry with its state-of-the-art system
approach to metal halide lighting.
Mr. Hellman, "Venture is committed to the continued development
of new technology and applications for metal halide. As the lighting
industry evolves and shifts toward high-end technologies, Venture
is mobilized to maintain a position at the forefront of metal halide
technological advancement worldwide."